Marketing strategy for women who want to be recognized as the experts they already are
Is it a struggle to get people to understand how your work helps them?
It happens to a lot of women with unique services. Their work and in-person authority is hard to convey in a simple message.
That why, even if you’re showing up online consistently and trying lots of tactics, your marketing isn’t translating into clients (and it feels like you’re shouting into the void)
For people to understand your work before they even book a call, your marketing needs to be clear and strategic.
That’s when it connects with the right people and reliably brings you new clients.
I create a unique strategy so people understand your unique work.
After spending over a decade helping brands fix broken marketing and messaging, I developed a 3-part strategy framework to make marketing simple and consistent.
Through this process, we turn your authority into a repeatable system that helps people understand your value. By the end, my clients know exactly what to say to be seen as a trusted expert in their field — so they can help even more people.
“The quality of the content feels more intentional and impactful, and it's landing with my audience… I posted only three times last week and still saw higher engagement on social media”
Nichole D.
Marketing Services
Strategy Session
A 60-minute session where we identify exactly how to make your marketing connect with people:
Strategic review of the story your marketing is telling
Personalized analysis of what’s working, what to shift, and what steps to work on
Custom roadmap of the exact steps you should take to reach your goals
Investment: $97
Marketing Strategy + Coaching
In 3 sessions, we build a powerful system to help you consistently bring in clients.
Session 1: Story
We identify the most magnetic triggers in your unique story
Session 2: Structure
We refine your story into a powerful narrative that will resonate with your people
Session 3: Strategy
We translate your narrative into strategic elements grounded in buyer psychology, and map them to a marketing playbook you can easily use for all your content creation.
You leave knowing exactly what to say to be seen as an authority and consistently get new clients.
Investment: $747
Additional Services
Marketing strategy + custom AI programming support (for writing social media posts, email newsletters, email sequences, landing pages, and more).
Investment: $1,497
Done-for-you copywriting (for social media posts, emails, sales pages, website copy, and more)
Packages from $3,000
A strategic foundation makes all your hard work finally pay off
Helps every message land better
Designed around your unique business, not someone else’s template that doesn’t fit your business or audience
Gives your AI the right buying psychology triggers to make your content truly specific and unique
Makes your visibility and impressions finally convert into clients
Gives you confidence that you’re always saying the right thing to win over clients
Makes content writing way faster and easier because you already know what to say (and a playbook to follow)
Allows your marketing to be working 24/7 while you’re free to focus on your clients
Ready for marketing that finally portrays you as the authority you are?
Client Wins
Hi, I’m Chloe 👋🏻
The marketer who uses empathy, emotional depth, and a decade of copywriting to help women finally feel understood in their marketing.
I’m obsessed with the moment someone feels seen, when their voice clicks into place and their audience finally hears what they’ve been trying to say for years.
That’s also the moment people lean in and say yes to your offer.
I draw out the depth you can’t articulate and put it into words that actually resonate with ideal clients.
And because my brain loves both emotion and structure, I’m really good at translating all that nuance into systems that make your life easier, like marketing playbooks and AI frameworks that feel human.
That’s really the heart of my work: helping you tell your story so it brings the right people into your world.
Are you the type of woman I can help?
We’re a perfect fit if…
You’re a thoughtful, values-driven coach or service provider in wellness, health, nutrition, mindset, or wellbeing. Your work changes lives, but you don’t know the words to fully express the depth of what you do.
You want your marketing to continuously bring in aligned clients who are emotionally invested in working with you.
You’re multi-dimensional with a rich blend of experiences… and tired of feeling misunderstood or “too hard to explain.”
You’re overwhelmed by the pressure to show up online, especially when you’re serving clients, managing a business, and trying to squeeze in marketing at the end of an exhausting day.
You’ve been using AI/ChatGPT, but it feels generic and doesn’t reflect your emotional depth and nuance.
You’re done feeling scattered, stressed, and behind on your marketing. You want to fix it once and for all, because rewriting every caption, email, and sales page is draining you.
Who Am I?
Oh hi, I’m Chloe, the human behind your marketing, former wine girl turned messaging strategist, and someone who deeply understands what it’s like to have a powerful, multidimensional body of work… and struggle to put it into words.
I’ve lived the overwhelm of scattered ideas, the exhaustion of showing up without seeing conversions, the ache of thinking, “Why don’t people just get it?” even when your work changes lives.
My path here hasn’t been linear either. I started in advertising, got burned out, followed my love of wine into wine marketing, burned out again, and eventually discovered the work that lights me up most: helping people who actually make the world better, and telling their stories with emotional truth.
Over a decade of copywriting (plus that experience in the wine world) taught me something simple but profound: Facts don’t convert, but evoking an visceral, emotional experience does.
That’s why my marketing framework blends strategy, emotional intelligence, and a little brand therapy. I ask reveal the lived stories, transformation, and nuance behind your work. And then I turn that into systems that scale your creativity without diluting who you are.
My mission is simple: to help your words match the transformation you provide, so you feel confident showing up, with marketing that makes a difference.
“Chloe completely captured the essence of my coaching AND stayed true to my voice—no easy feat! Her sales emails felt natural, not ‘salesy’. Within a week, I saw more sign-ups than usual, and the whole process felt effortless.”
— Shaina Leis, Life Coach