Imagine if people felt the power of your work — before they even booked a call
My marketing systems and custom copywriting capture your depth, convey your authority, and draw in aligned clients who are sold before they even speak to you.
I see you.
Staring at a blank page… again. Testing new ideas, trying to share something meaningful, wondering when all the trial-and-error will pay off.
Your work is powerful, but your marketing isn’t making people feel it.
And while you’re wrestling with the right approach, other entrepreneurs are growing their audience, filling their programs, all with effortless clarity.
Those other entrepreneurs aren’t clearer because they’re better. It’s because they have a marketing system:
A brand identity that reflects their emotional depth and authority
Language that resonates on the first read
A framework that makes their content sell for them
They’re not reinventing every time. Or falling behind because it drains time and energy.
Their marketing is doing all the work of connecting with their audience.
You deserve that too. And right now, incoherent marketing is the thing standing between you and the business you're capable of growing.
Hot take: you don’t need more ideas, more effort, or more content
What you need is a marketing system that makes your value unmistakable.
It’s been living in scattered stories or templates that weren’t built to convert. Approaches that don’t express the emotional depth and visceral feeling that moves your clients to say yes.
My marketing process deftly ties together 5 essential components of making your marketing generate leads and clients:
Your audience mindset: where they are now
Your offer transformation: where they want to be
Your unique service: how you get them there
Conversion power: messaging that makes them say yes
Your voice: making it completely authentic to you
Through this process, we uncover the emotional core behind your work, identify the triggers that move people to act, and translate it into a marketing playbook to support your business growth.
“The quality of the content feels more intentional and impactful, and it's landing with my audience… I posted only three times last week and still saw higher engagement on social media”
Nichole D.
Marketing Services
Marketing Consulting/Coaching
Let’s face it, you’re stuck. Your content isn’t converting, you’re not sure how to talk about your work, and you’ve tried a million ideas already. It’s not your fault, it’s honestly hard to build brand authority and a marketing system that sells for you. So I’ll show you how.
In 3 sessions, we’ll identify the most powerful elements of your story, build a brand identity that connects, and a marketing playbook that tells you exactly what to do and say to get consistent clients from your marketing. Awesome, right?
Investment: $750
Marketing Consulting +
Custom GPT (Messaging Muse)
So you’ve got your marketing playbook and you’re ready to create some great content, but you really, really don’t feel like doing all that writing. You don’t have time or energy to be a copywriter, because you’ve got work to do.
After building your brand identity and marketing playbook, I’ll program those bad boys into your very own branded custom GPT. It’s not your out-of-the-box AI chatbot. I train it on writing sales copy in your exact voice, for your exact clients, using your exact sales strategy. Great for social media posts, email newsletters, email sequences, landing pages, and more (easily over $10k worth of copywriting). To-do list, meet pen.
Investment: $1,500
Done-For-You Copywriting
You want to stand out in this crowded, noisy internet, and have your words do all your selling for you. AI is just not cutting it. You don’t want to figure it out yourself. And honestly, you don’t know what to say because your work is so unique it’s hard to articulate.
I’ve got you. My process deeply understands the core emotional drivers behind your work and translates it into messaging people will understand. Then I’ll deliver your expertly-written copy for your:
Social media caption copywriting
Website copywriting
Sales page copywriting
Email newsletters
Email sequences
Launch copy
Packages starting at $3,000
Ready for marketing that conveys your unique work and sells for you?
Hi, I’m Chloe 👋🏻
The marketer who uses empathy, emotional depth, and a decade of copywriting to help women finally feel understood in their marketing.
I’m obsessed with the moment someone feels seen, when their voice clicks into place and their audience finally hears what they’ve been trying to say for years.
That’s also the moment people lean in and say yes to your offer.
I draw out the depth you can’t articulate and put it into words that actually resonate with ideal clients.
And because my brain loves both emotion and structure, I’m really good at translating all that nuance into systems that make your life easier, like marketing playbooks and AI frameworks that feel human.
That’s really the heart of my work: helping you tell your story so it brings the right people into your world.
Client Wins
Are you the type of woman I can help?
We’re a perfect fit if…
You’re a thoughtful, values-driven coach or service provider in wellness, health, nutrition, mindset, or wellbeing. Your work changes lives, but you don’t know the words to fully express the depth of what you do.
You want your marketing to continuously bring in aligned clients who are emotionally invested in working with you.
You’re multi-dimensional with a rich blend of experiences… and tired of feeling misunderstood or “too hard to explain.”
You’re overwhelmed by the pressure to show up online, especially when you’re serving clients, managing a business, and trying to squeeze in marketing at the end of an exhausting day.
You’ve been using AI/ChatGPT, but it feels generic and doesn’t reflect your emotional depth and nuance.
You’re done feeling scattered, stressed, and behind on your marketing. You want to fix it once and for all, because rewriting every caption, email, and sales page is draining you.
Who Am I?
Oh hi, I’m Chloe, the human behind your marketing, former wine girl turned messaging strategist, and someone who deeply understands what it’s like to have a powerful, multidimensional body of work… and struggle to put it into words.
I’ve lived the overwhelm of scattered ideas, the exhaustion of showing up without seeing conversions, the ache of thinking, “Why don’t people just get it?” even when your work changes lives.
My path here hasn’t been linear either. I started in advertising, got burned out, followed my love of wine into wine marketing, burned out again, and eventually discovered the work that lights me up most: helping people who actually make the world better, and telling their stories with emotional truth.
Over a decade of copywriting (plus that experience in the wine world) taught me something simple but profound: Facts don’t convert, but evoking an visceral, emotional experience does.
That’s why my marketing framework blends strategy, emotional intelligence, and a little brand therapy. I ask reveal the lived stories, transformation, and nuance behind your work. And then I turn that into systems that scale your creativity without diluting who you are.
My mission is simple: to help your words match the transformation you provide, so you feel confident showing up and your sells for you.
You know what’s tough?
Spending your valuable time feeling stuck in your messaging.
You already know the pressure to “show up online”, the draining cycle of rewriting content, and being met with silence.
And the fact is, if nothing changes with your marketing, nothing changes with your client roster.
But when your words finally match the depth of your work, you stop wasting hours rewriting ideas or posting things that fall flat.
By next month, you can either be in the same cycle… or marketing your work clearly, confidently, and in a way that does the selling for you.
Copywriting in Action
Blue Chakra Studio Lead Magnet & Marketing Copywriting
JWaugh Education Website & Email Copywriting
“Chloe completely captured the essence of my coaching AND stayed true to my voice—no easy feat! Her sales emails felt natural, not ‘salesy’. Within a week, I saw more sign-ups than usual, and the whole process felt effortless.”
— Shaina Leis, Life Coach