Want your clients to feel the power of your work — before they even book?

So glad you asked! 😁 Here’s how it works, step by step:

1.) It starts with a deep-dive strategy call. This is a deeply personal and intuitive interview that gets to the heart of your brand. I’ll identify elements to tie into a visceral message to form deeper connections with your audience.

2.) Then, I build a messaging strategy that encapsulates the magic of your work in clear talking points. This ensures your writing is always consistent, whether it’s a social caption or a sales page.

3.) Next, I program this unique messaging strategy into a custom GPT: your Messaging Muse. Along with knowing your strategy, it’s also trained on my approach for evoking visceral messaging and emotional connections. It’s nothing like generic ChatGPT; it gives you professional copywriting designed to connect and convert.

4.) Then? It’s a choose-your-own adventure:

• I hand off your Messaging Muse and you have access in perpetuity. You can go forth and create high-converting copywriting yourself. (Watch a demo here)

• Or, if you have more involved projects or want to be hands-off, I can manage all your copywriting for you, so you’re free to focus on your work. Thanks to AI, it’s fast, strategic, and always on-brand.

Within a few weeks of our strategy call, you’ll get a custom-built AI writing assistant capable of delivering professional copywriting in minutes. Over the next month, we’ll fine-tune the messaging to ensure it’s exactly in line with your mission, voice, and values.

Once your Messaging Muse is complete, it can write you a strategic copy draft for everything from sales pages to social captions in just a few moments. It’s always a good idea to review the response and make refinements so it’s 100% what you want.

I’m doing ALL the work up front here, so when you need copy, you’ll get it in moments!

Just tell your Messaging Muse exactly what you want it to write, such as a newsletter email, a blog post, or a social caption. It will give you a draft written in your voice, as if a copywriter had done it.

It already knows hyper-specific details about your service, offer, audience, preferences, and more, plus how to write like a professional copywriter. You can customize drafts with specific details and give edits on structure.

Larger projects, like website pages or email sequences, may take more refining to get the end result just right.

See it in action with this Demo Walkthrough.

Good question, you’re thinking like a strategist.

We never want to just go in and say, “Hey, give me content to post.”

We want to make sure it’s working from our messaging & marketing strategy.

That’s why I deliver your Messaging Muse with a custom prompt library so you know exactly how to maximize everything your bot knows. You’ll be armed with a plan for creating strategic marketing content, whenever you feel like it.

Of course, this is the whole point! I use everything I learn about you and your brand to ensure your Messaging Muse sounds 100% the way you want it to. In every response, it always reflects your brand voice (maybe even the voice you didn’t know you had!).

Everything your messaging strategy touches, and anything a copywriter would write as part of your marketing.

Here are some ways clients are using theirs:

• Brainstorming client-getting marketing ideas

• High-converting copy for daily social posts, sales email sequences, weekly newsletters, and more

• Messaging that feels natural and not salesy

• Weekly social media plans and fleshed-out content

• Messaging that captures the essence of their unique work, positioning, and voice

• So much work off their plate, and they feel fully supported

As you probably know as a business owner, your messaging and copy are one piece of a complex puzzle that makes up your promotions, and results can never be totally guaranteed.

Things like offer and audience fit, readiness and relationship with the audience as a whole, how the offer is being promoted online, ownership of implementation and execution… those are all important factors of your end results.

That being said, many of my clients DO see more inquiries and sign-ups as a result of creating content with their Messaging Muse. They’re also saving hours on work that’s normally overwhelming and draining.

That means more time to focus on clients, less time spent on marketing.